Mastering Affiliate Marketing and Sales Leads Management: Understanding TOFU, MOFU, and BOFU by Mayank Sir
Affiliate marketing is a popular and effective strategy used by businesses to increase sales and generate leads. It involves partnering with individuals or companies (affiliates) who promote the products or services of the business on their platforms in exchange for a commission. One key aspect of successful affiliate marketing is managing leads effectively. Sales Master Leads Management is a system and process developed by expert Mayank sir to help businesses streamline their lead generation and sales processes. It involves categorizing leads into three key stages: TOFU, MOFU, and BOFU. TOFU stands for Top of the Funnel, which refers to leads […]