If you’re a seller on Amazon using the Fulfillment by Amazon (FBA) program, you may have encountered the frustrating issue of stranded inventory. Stranded inventory refers to products that are listed in your Amazon FBA account but are unreachable or unfulfillable for some reason. This can happen for a variety of reasons, including missing product information, expired or restricted products, or inventory stored in the wrong warehouse.
Fixing your stranded inventory is essential to ensuring your products are available to customers and maximizing your sales potential on Amazon. Here’s why and how to fix your Amazon FBA stranded inventory:
1. Why fix stranded inventory:
Having stranded inventory can negatively impact your sales and customer experience on Amazon. If a customer searches for an item in your inventory but it is listed as stranded, they will likely go to a competitor to make their purchase. This can result in lost sales and potentially harm your seller rating on Amazon.
Additionally, having stranded inventory can waste valuable storage space in Amazon’s warehouses. This can result in increased storage fees and potentially lead to Amazon restricting your ability to send in new inventory until the stranded items are resolved.
2. How to fix stranded inventory:
a. Identify the reason for stranded inventory: The first step in fixing stranded inventory is to identify the reason for it. You can do this by going to the “Manage Inventory” section of your Amazon Seller Central account and filtering for stranded inventory. This will show you a list of all the products that are currently stranded and the reason why.
b. Update product information: One common reason for stranded inventory is missing or incorrect product information. Make sure to review the product details for each stranded item and update any missing or incorrect information, such as the product title, description, or images.
c. Check for expired or restricted products: Another common reason for stranded inventory is that the product may be expired or restricted by Amazon. Make sure to check the expiration date of each product and ensure that it complies with Amazon’s policies and guidelines.
d. Resolve inventory placement issues: Sometimes, stranded inventory can be caused by inventory stored in the wrong warehouse. If this is the case, you may need to create a removal order to have the inventory transferred to the correct warehouse or address the issue with Amazon’s support team.
e. Monitor and address stranded inventory regularly: It’s essential to make it a regular practice to monitor and address stranded inventory on Amazon. Set aside time each week to review your inventory and fix any issues that arise promptly.
In conclusion, fixing your Amazon FBA stranded inventory is crucial for maximizing your sales potential and ensuring a positive customer experience on Amazon. By following the steps outlined above, you can identify and resolve stranded inventory issues efficiently, ultimately helping you grow your Amazon FBA business successfully.
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