What is affiliate marketing and its workings?

Affiliate marketing is a popular online marketing strategy in which a business rewards one or more affiliates for each visitor or customer brought about by the affiliate’s marketing efforts. In simpler terms, affiliate marketing is a way for individuals to earn money by promoting products or services from other companies. How does affiliate marketing work? It begins with a company, also known as the merchant, creating an affiliate program. The merchant provides the affiliates with unique tracking links that they can use to promote the company’s products or services on their websites, social media platforms, or other marketing channels. When […]