Becoming an Influencer: The Ultimate Guide PART 2 | Understanding influencer terms, securing & negotiating brand deals, creating rate cards

Last time, we talked about the steps you need to take in order to become an influencer. But once you have built up a following and established yourself as an influencer, the next step is securing brand deals and negotiating rates. In this article, we will delve into influencer terms, how to secure and negotiate brand deals, and the concept of rate cards. Influencer Terms: Before diving into securing brand deals, it is important to understand some key influencer terms. Some of these terms include: 1. Engagement rate: This is a measure of how engaged your audience is with your […]

My Experience as a Full-Time Content Creator: Insider Insights on Income, Brand Collaborations, and More

As a full-time content creator, I have learned a lot over the years about the industry, the challenges, and the rewards that come with it. From spilling tea and sharing my personal experiences, to understanding the ins and outs of generating income and working with brands, the journey has been an eye-opening one. First and foremost, spilling tea – sharing personal or behind-the-scenes stories and experiences – is a huge part of being a content creator. It’s what keeps your audience engaged and coming back for more. However, I’ve learned that while transparency and authenticity are important, there’s a fine […]