Can one maintain ethical values as an influencer? 🤔 | (celebrity blacklist, sponsored trips, and TikTok controversies)
In today’s age of social media dominance, influencers have become a powerful force in shaping consumer preferences and behaviors. However, along with their influence comes the responsibility to be ethical and transparent in their dealings with brands and followers. One of the key issues facing influencers is the concept of authenticity and transparency. Many influencers are criticized for promoting products or services that they do not actually use or believe in, simply for a paycheck. This lack of authenticity not only erodes trust with followers but also raises ethical concerns about the influence they hold over their audience. To combat […]