If you’re interested in selling products on Amazon but don’t want to deal with the complexity of Fulfilled By Amazon (FBA), then Fulfilled By Merchant (FBM) may be the perfect solution for you. With FBM, you store and ship your own products directly to customers, giving you full control over your inventory and shipping process. In this complete Amazon FBM tutorial for beginners, we’ll cover everything you need to know about how to sell and ship merchant fulfilled orders on Amazon in 2023.
1. Setting up your Amazon Seller Account:
To get started with FBM, you’ll need to create an Amazon Seller Account. You can choose between the Individual or Professional selling plan, depending on how many products you plan to sell. Once your account is set up, you’ll need to provide basic information about your business, such as your business name, address, and banking information.
2. Listing your products:
After setting up your seller account, you’ll need to create listings for the products you want to sell on Amazon. This involves providing detailed product information, including the title, description, price, and images. Make sure to optimize your listings with relevant keywords to improve visibility and attract more customers.
3. Managing your inventory:
With FBM, you’re responsible for storing and managing your inventory. Make sure to keep track of your stock levels to avoid running out of products. You can use Amazon’s Seller Central platform to monitor your inventory and receive alerts when it’s time to restock.
4. Processing orders:
When a customer places an order for one of your products, you’ll receive a notification through your seller account. You’ll need to pack and ship the product within the specified timeframe (typically 2 business days). Make sure to provide accurate tracking information to keep customers informed about the status of their order.
5. Shipping options:
As an FBM seller, you have the flexibility to choose the shipping method that works best for your business. You can use Amazon’s discounted shipping rates or opt for third-party shipping services. Make sure to calculate your shipping costs accurately to avoid cutting into your profits.
6. Customer service:
Provide exceptional customer service to increase customer satisfaction and build brand loyalty. Respond to customer inquiries promptly and address any issues or concerns in a timely manner. Positive reviews and feedback can help attract more customers to your store.
7. Monitoring your performance:
Monitor your seller performance metrics regularly to identify areas for improvement. Pay attention to metrics such as order defect rate, late shipment rate, and cancellation rate. Maintaining high performance levels can help you qualify for Amazon’s Buy Box, which can boost your sales.
In conclusion, selling merchant-fulfilled orders on Amazon can be a profitable venture for beginners. By following the steps outlined in this tutorial and staying on top of your inventory, shipping, and customer service, you can establish a successful FBM business on Amazon in 2023. Good luck!
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